Selected Projects
Beach Club TLV | Digital Strategy & Social Media Branding
Developed the digital strategy and social media branding, and produced food and lifestyle photoshoots for the chef-led restaurant, beachfront venue, and surf club. Managed all external partners, including photographers, designers, and paid media specialists.
Food Photography - Amir Menahem
Lifestyle Photography - Lielle Sand
Wellness Bar Photography - Lielle Sand
Wellvites | Ecommerce & Social Media
Manage ecommerce activities across Shopify and Amazon for the US market, alongside social media content planning and creation. Oversee a team member responsible for influencer collaborations.
EL AL Frequent Flyer Club | FLY CARD Launch
Managed the FLY CARD launch project from A to Z, including content strategy, vendor selection, creative briefing, and overseeing the vendor’s video production.
Video Production - Promotheus
EL AL Frequent Flyer Club | Flight System Tutorial
Developed the creative brief and managed the video production vendor to create a step-by-step guide to using the flight system.
Video Production - Promotheus
iCollege.tech | Online College Development
Led the development of an online college, including research, strategy, website planning, and content writing. Managed the selection and creation of 10 courses covering ecommerce, digital marketing, AI, SEO, capital markets, and cryptocurrency. Coordinated with instructors, set up courses on the learning platform, and oversaw website development.
